Seeing is believing. And there are some things you just need to see in 3D to really have the a-ha moment. Whether it’s an exploded view of your product or a 360-degree fly-around, animating in 3D gives your audience the perspective they need to truly understand what sets you apart.
Sometimes it’s not enough to just be clear. You also have to be cool. Sure, you want to show off your product or device, but you’ve got a certain brand perception to uphold. 3D animation has a wow factor that might not be possible in 2D animation or might be cost prohibitive in live action. That means you can deliver an epiphany moment and dazzle
If you really want to blow your audience away and dial up the “wow” factor, 3D animation offers a world of possibilities. From immersive environments to full character animation to complex lighting and materials to realistic particle simulation, there are so many ways to grab people by the eyeballs and make it impossible for them to look away.