A Video Mini-Course is a series of videos living online focused on teaching people about one topic. Think of it like a webinar that tested positive for performance enhancing drugs. It’s somewhere between 4 and 10 videos totaling between 20–60 minutes of content. Typically, it’s something you give people for free in
exchange for their contact info.
Organizations that want to capture email addresses. It could be for the sake of broadening your audience or for generating leads. Either way, it’s about connecting with people by educating them, giving them something in exchange for giving you something.